The impact of scenario thinking on the strategic success of Algerian e-businesses
DOI:
https://doi.org/10.51247/pdlc.v6i4.670Keywords:
e-commerce, financial performance, ICT capabilities, structural equation modelingAbstract
The study aims to reveal the impact of scenario thinking on the strategic success of the domestic electromagnetic organizations in Algeria, and in order to achieve this, reliance was placed on the deductive analytical approach in the theoretical, inductive and applied aspects.The questionnaire was distributed to a stratified sample of 100 frameworks of eleven economic institutions specialized in the household electromechanical industry. To analyze the data and test the hypotheses of the study, the statistical program was used (using the methodology of modeling with structural equations) by relying on the technique of modeling with structural equations of partial least squares (4 Smart-PLS). The study indicated an indirect statistically significant impact at the level of 0.05 Thinking about the scenario in the strategic success of organizations,where the value of p-value reached (0.000).
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